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Sports Nutrition

Maximizing your sports performance is dependent on exercise training, genetics, nutrition, hydration and sleep. One major component that is within your control is your nutrition. Remember when your body is hungry, it wants NUTRIENTS, not calories! PHYSIOLOGY Food has to be converted to energy, known as ATP, in order for our muscles to use it […]

Why is a Dynamic Warm-up Important for Performance?

Many coaches and athletes are consistently searching for the best ways to improve sport performance. While there is constant debate over techniques for boosting sport specific speed, power and strength, I believe we tend to overlook the importance of a comprehensive warm-up, and the role it plays in optimizing performance in each workout, practice and […]


MINNESOTA, May. 10, 2020 – Potenza Sports Ltd has officially partnered with Trusted Coaches to provide elite athlete development in the offseason for youth football associations. Trusted Coaches ( is a 501(c)(3) tax exempt nonprofit organization that was created as a response to youth athletic associations’, park and recreation departments and school districts need to […]

Mental Health Check In

According to the National Alliance of Mental Illness, 17% of youth (6-17 years) experience a mental health disorder? And around 50% of lifetime mental illness begins by age 14. The CDC reports that in children already diagnosed with depression, 73.8% also have an anxiety diagnosis. Mental health is an issue that is crippling our youth. […]

Winning Is Not Everything Podcast with Sean Jensen

How does your young athlete handle feedback from coaches? Though she was highly recruited, Abbie Wolf got some constructive criticism from University of Connecticut coach Geno Auriemma… and she took it to heart. She just wrapped up a brilliant senior season at Northwestern University, where she was Honorable Mention All-Big Ten and helped the Wildcats […]